| 1860
|
Founding of the
Edouard Heuer watchmaking company in St.Imier,
Switzerland.
|
| 1916 |
Heuer patents the "MICROGRAPH",
the world´s first timer with 1/100th of a second
measurement.
|
| 1920- 28 |
Heuer is official
timekeeper at the Olympic Games in Antwerp, Paris
and Amsterdam.
|
| 1949 |
Heuer develops the "SOLUNAR",
the first watch to indicate high and low tides.
|
| 1964 |
Heuer launches the
"CARRERA" chronograph, the first time- piece to
feature the concept of pure and functional dial
design, in honor of the renowed " Carerra Panamerica
Mexico" car race of the fifties.
|
| 1965 |
Heuer patents the "MICROTIMER",
the first miniaturized, electronic sports timer with
readings down to 1/1000th of a second.
|
| 1969 |
Heuer revolutionized
the watchmaking industry with the "CHRONOMATIC", the
world´s first automatic chronograph with a micro-
rotor.
|
| 1971- 79 |
Heuer is official
timekeeper to the Formula 1 " Scuderia Ferrari"
|
| 1980 |
Heuer is official
timekeeper at the Moscow and Lake Placid Olympics.
|
| 1985
|
TAG Heuer is formed
when Heuer joins the TAG group (Technical d´Avant
Garde)
|
| 1986 |
The victory of the
McLaren TAG Turbo Team marks the return of TAG Heuer
to Formula 1
|
| 1987 |
TAG Heuer launches
the "S/es Series", a revolution in sports watch
design.
|
| 1992-2003 |
TAG Heuer is
official Timekeeper of the Formula 1 World
Championship.
|
| 1995 |
TAG Heuer takes part
in the America´s Cup with Chris Dickson and the "TAG
Heuer Challenge". |